Google Ads

Google Ad Account Setup

Google Ad Account Setup

Google Ad Account Setup

Are you ready to advertise on Google? In this post, we are going to show you how to set up a Google Ads account, share some considerations to make beforehand and equip you with resources to set up your first campaign. Setting up a Google Ads account is the first step to promoting your business on one of the world’s most popular advertising platforms. With Google Ads, businesses can create targeted ads that appear on Google’s search engine results and across the Google Display Network, reaching potential customers as they browse online.

Google Ads gives tools to tailor campaigns to specific business goals, whether aiming to drive sales, generate leads, or enhance brand visibility. The following guide outlines the steps to set up an account

READ HERE: Google Ad Manager Account Setup

How To Setup Google Ads Account

Below are the steps on how to go about to set up your Google Ads Account

Add Your Business Info

  • Start by adding your business name and website. If you have them intact, link your existing Google accounts for faster campaign setup and get a tailored recommendation along the way.

Select Your Campaign Goal

  • Select your primary conversion goal like driving sales, bringing about new leads, or even building brand awareness. Google will hone in on the right campaign types to help you reach your goals.

Create Your Ad

  • Now add your campaign properties and preview your keywords, images, logos, and videos in different ad formats.

Select Your Audience And Budget

  • Communicate with Google on the types of audience you wish to target. Google will use it as a starting point to recommend keywords and expand your reach.

Finalize Your Campaign

  • Verify your payment details and yield your campaign to live.

Add Billing Information

  • Click on the billing country where your billing address is located
  • Make sure the correct zone is selected. If not, click the drop-down menu to change it.
  • If you have a promotional code(vouchers or coupons), enter the code in the inductor offer and then click on Apply
  • You will be prompted to either select an existing payment profile or ask to create a new one.
  • Enter the details of the payment method you want to use for the account such as debit card, PayPal or credit card, or even bank account

 

Linda Nartey

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