How Much Should I Budget For SEO For Small Business?

How Much Should I Budget For SEO For Small Business?

Controlling a small business, you have probably heard how important SEO is getting each moment. But when it comes to figuring out how much to budget for it, things can get a little difficult. SEO cost depends on what you are looking for and how you plan to tackle it. Either you are doing it yourself, or getting the service of a freelancer, or teaming up with an agency.

Each of these options comes with a price, it is very essential to understand what works for your business. In addition to that, factors like your industry, the keywords you are targeting, and how competitive your market is can play a big role in determining the cost.

Some businesses might need only a few hundred dollars a month for basic SEO, while others might need to invest thousands for more strategies.

READ MORE: What Is A Good Daily Budget For Google Ads?

How To Set A Budget For SEO

Generating a clear budget is the key to getting the most out of your SEO. The ideal amount to budget for SEO differs from business to business but the average budget ranges from $2500 to $7500 per month, making up to 5 to 10 % of the market budget.

Factors That Affects The Cost Of SEO

Below are list of factors that affect SEO cost

The size of the business

• The size of the business contributes largely to influencing SEO price. Large firms generally manage extensive websites and require all-inclusive SEO services to compete effectively, while, small companies may have straightforward websites with less complex SEO needs.

The scale of your SEO project and website

• The scale and complexity of your  SEO project and website are important in SEO pricing. Sites with countless pages, intricate structures, and diverse content types require SEO strategies and implementation

Current Performance On SEO

• The starting point of your site’s SEO performance also affects the cost of the SEO services. Websites with minimal existing optimization may require extensive initial audits

How Long Does SEO Take

It takes about six months to a year to see results. It is essential to remember that SEO is not a one-and-done marketing strategy.

Should I Pay Someone To Do SEO

If you have enough marketing teams in-house, they might be able to handle SEO on their own. On the contrary, if you don’t have a team, or know how to do SEO, working with an agency will be a great alternative for you